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User insights

Zuora

User insights

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This screen provides visual dashboards reporting on key data metrics, helping you understand your audience and your AI model performance. These dashboards are available for Zephr's AI Paywall feature users.

This feature is available only if the AI Paywall is enabled in your tenant. To enable it, reach out to your Zuora Customer Success representative.

The User Insights dashboard presents data across several dimensions:

  • Key Performance Indicators (KPIs) – Track essential metrics to assess performance.
  • Event Stream – View a timeline of user interactions and events.
  • Revenue by Source – Analyze revenue attributed to sources such as email or social media.
  • Revenue by Cluster – Examine revenue distribution across user segments.
  • Revenue by Category – Review performance by:
    • Impressions
    • Clicks
    • Conversions
    • Top revenue-generating categories
    • CTR (Click-Through Rate) contributions

View dashboard

  1. Log on to the Zephr console.
  2. Navigate to Insights > User Insights.
  3. Select the dashboard you wish to explore from the drop-down menu. The available options are:
    • Event Stream
    • Revenue by Source (email/social)
    • Key Performance Indicators
    • Revenue by Cluster
    • Revenue by Category